Has it really been over a year since my last ad post? Le sigh. That brings us to Lacoste.
Obviously there's some specs appeal to be had here, but I took the time to tear out this page, scan it, e-mail it to myself, color-correct it in Pixlr (thanks, One Fine A!), and post it here...whew...because just look at that tag line. Unconventional chic.
What's so unconventional here? It's a Caucasian man and woman wearing solid-color polos--that cost about a C-note each. And they're sporting glasses (albeit super-cool ones) that are not really too hard to find.
Did I miss something? Lacoste, are you being cheeky?
haha yea seriously. i feel like this picture could have worked for the past few decades. nothing new and different there.
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